> For the complete documentation index, see [llms.txt](https://metadomo.gitbook.io/metadomo-docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://metadomo.gitbook.io/metadomo-docs/misc/user-scale.md).

# User Scale

Although Web3 is undergoing more acceptance from the mainstream and mass-adoption is being talked about, it is yet to be realized.  Depsite this, Web3 projects enjoy high valuations with relatively modest user bases as shown below:

| Web3 & DeFi Leaders | Users                | Valuation |
| ------------------- | -------------------- | --------- |
| KuCoin              | 18m users            | $10b      |
| Blockchain.info     | 37m verified users   | $14b      |
| Magic Eden          | 250k monthly users   | $1.6b     |
| Aave                | 45,500 monthly users | $1.5b     |

By way of comparison, the categories of LPPs that Metadomo is engaging (below) have very large user bases that when aggregating on Metadomo is orders of magnitude larger than existing Web3 projects.  This is true mass-adoption for the first time in Web3 and may likewise imply possibly impact on valuation.

| Target LPPs by Category | Approximated Users         |
| ----------------------- | -------------------------- |
| Airline                 | 750,000                    |
| Credit Card             | 720,000                    |
| Hospitality             | 1,000,000                  |
| Retail Chain            | 800,000                    |
| Telcos                  | 10,000,000 - 1,000,000,000 |


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